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Initially used for spreading awareness about cancer, custom rubber bracelets are now the darling of every non-profit organization - both for awareness generation and as a great fundraising tool. The Red Cross has its own red custom rubber bracelets for supporting Tsunami victims, while the relatives of American servicemen wear green custom rubber bracelets bearing the message 'Support our troops.' Besides, each cancer charity has its own custom color bracelets!
Custom rubber bracelets also serve as a fashion statement. That's one of the main reasons for their popularity. Ace cyclist Lance Armstrong had returned to win the Tour de France
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Lance Armstrong bracelets, the yellow rubber wrist bands inscribed with the motto LiveStrong, are tangible parts of champion American cyclist Lance Armstrong's legacy. Diagnosed with testicular cancer on October 2, 1996, Armstrong battled with the disease and didn't let it get in the way of his will to wear the yellow jersey once again to compete in the Tour de France cycling tournament. In partnership with sports apparel firm Nike, he started selling his Lance Armstrong bracelets for a dollar apiece, with the profits going to the Lance Armstrong Foundation to fund cancer research.It is not so surprising to find
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What prompted ace cyclist Lance Armstrong to hit upon the idea to use rubber cancer bracelets to fund cancer research? No one knows. But the signature yellow rubber cancer bracelets worn by the seven-time Tour de Force champion and cancer survivor quickly caught on as a common fundraising tool. And young people soon turned wearing them -- in all colors and with all kinds of messages stamped on them -- into a trend.
The rubber wristbands have been around for decades as 'baller bands' -- worn by basketball players because of restrictions against metal jewelry. But the trend really caught on
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