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Initially used for spreading awareness about cancer, custom rubber bracelets are now the darling of every non-profit organization - both for awareness generation and as a great fundraising tool. The Red Cross has its own red custom rubber bracelets for supporting Tsunami victims, while the relatives of American servicemen wear green custom rubber bracelets bearing the message 'Support our troops.' Besides, each cancer charity has its own custom color bracelets!
Custom rubber bracelets also serve as a fashion statement. That's one of the main reasons for their popularity. Ace cyclist Lance Armstrong had returned to win the Tour de France
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Ever since the yellow "Livestrong" wristbands caught on and became almost ubiquitous, people have realized the potential of using silicone wristbands to raise funds, show support for a cause, or promote awareness of an issue. Silicone wristbands are cheap to make and can be embossed with any slogan or name. They come in a nearly endless variety of colors to represent any group or cause.
Silicone wristbands look and feel like rubber, and are comfortable as well as currently stylish. Silicone wristbands are a flexible loop that is stretched to fit over the hand and worn
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Symbols of solidarity and empathy in the face of adversity. That is what the ubiquitous yellow rubber bracelets of Lance Armstrong's Live Strong Foundation are. But when the ace cyclist who overcame cancer to win the Tour de France seven times in a row promoted his signature yellow rubber wristbands, little did he know that he was kicking off a global trend.
Today rubber bracelets are no longer just about cancer; they have become the ultimate fundraising tool for charities. What is more, they have become simple, highly customizable talismans of hope and optimism for human beings fighting against the
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